Office Hours, where made for you! This Monday
http://officehours8out.eventbrite.com/
Wednesday, October 3, 2012
Tuesday, October 2, 2012
MARKET SIZE
Apart from
very large and consolidated markets, where rating agencies perform their best,
all other market size analysis must refer to comparable data. An expression of
intention on the touch points for the acquisition of this service or of a
comparable, would be a reasonable indicator.
The
information collected at this touch point refers to the available
information/recommendation and to the willingness to acquire by the potential
customer.
The
decision is done by strong impulse, on a most well known situation by the
marinas where the operators have a sales stool/stand and a promoter urges the
customer to take the boat that is leaving, or by a softer approach where stand
ups are used on the many souvenir kiosks around the city down town; this last
example in very heavy traffic areas can be used with a promoter.
In all
cases a previous qualification of traffic in terms of willingness to acquire
the service is mandatory. In Lisbon, there are areas of intense traffic that
apparently do relate to the profile of our customers, whereas others apparently
relate little. Examples of the first are Baixa, Belém and the touristic buses
hub of Marquês de Pombal, and of the latter is the sub way, or the other
commercial shopping areas/malls.
Moving a
bit upper on the ‘rational scale’ for acquiring the service, we may find that
advisors are a strong element in the mechanism of the decision to schedule a
certain service into leisure time, despite the fact that there is a larger
lapse of time between advising and acquiring the service. In this case, the
possibility of the advisor to book the service is important. This is
illustrated by customers asking the concierge of the hotel for a desired
program or checking the local guides in the form of booklets, leaflets or the
internet.
A survey
could be arranged for the three identified acquisition touch points: the hotel
concierge, the souvenir kiosk and the best marina location.
Thursday, September 27, 2012
Investors Mentorship - October 10th
During
the last 2 weeks you could interact with more than 20 Mentors. Exchange
your ideas, get feedback from an expert and feel the market with a different
perspective.
Today Pedro
Sarmento was with us at MyCoWorkSpace and talked with Project Oceanus and Seniors Click.
Guess what? One more afternoon of
mentoring will come, but this time focused on investors. We'll have 3 Investors, doing a Mentorship on the October
10th. Get your hour at "Partilhar" and please don’t schedule
anything if you're not sure you will come.
Remember that this is a chance to get in
contact with people that will probably make a difference in your business
development.
Tuesday, September 25, 2012
Sunday, September 23, 2012
Sea & Life Sciences: 9 teams aboard
One
week is done with a lot of energy around the 9 teams that are Beta-starting.
From surf to whales, diving or touring through Tajo, the environment is full of great ideas and power to make them happen.
After a Hackathong at mycoworkSPACE.com we're prepared to the 2nd week and to start the BUILDING part of the program with: Business Plan, Basic Finance, KPIs, Value Proposition or Social web marketing.
Don't miss it and check your calendar!
The Surf Bubble chega a Carcavelos
É a quarta maquina que chega às principais praias do país, desta vez a Carcavelos ao bar Tricana da Barra.
Friday, August 10, 2012
Beta-start 6th edition: applications are now open!
Beta-i is proud to announce the next edition of Beta-start, which will be focus on Sea and Life Science.
Beta-start is an acceleration program from Beta-i designed to help early and seed stage entrepreneurs turning their ideas into a viable and successful business. Throughout the 6 week program entrepreneurs are challenged to improve their prototype and business model with the support of expert mentors and trainers along with a collaborative and hands-on approach.Beta-start is a free startup acceleration program for startups, organized by Beta-i in partnership with Billy The Group and with the support of CGD, FLAD, SAGE, CHARTIS, EASYPAY, BLUEPHARMA. The program will take place in Lisbon from September 15th to October 30th. (Check the Calendar)
Acknowledging the relevance of your institution, we would like to request your collaboration in the dissemination of this event. To this end, please find attached some files related to our program (calendar, portuguese version, logo, banners and photos) and below some additional information and contacts.
More information on Beta-start:
Website: http://ol.beta-start.com
Telephone: 967592759
E-mail: susana.branco@beta-i.pt
Feedback: How is the feeling of being a beta-starter?

Bernarndo Alves, IZIMOOVE, Beta-starter from the 5th edition
"The Beta-Start Program, itself a kind of start-up, was an unsurpassed experience for the launch of the new design IZIMOOVE. The dedication of all employees and volunteers of Beta-i and its network of partners, scored very positively how we will face all the challenges ahead. We were full of expectations and willing to collaborate on several initiatives that we know are in preparation."
Tiago Nuno Matos, VeLX Beta-starter from the 5th edition
"It was extremely intense and demanding, but definitely rewarded for the personal and professional enrichment. I knew beforehand that the greatest impediment is the start. Throughout the program,and with all the "tools" that I discovered, I’ve learned to deal with the inevitable "error" of who does and the opportunities created by these "errors": rethink, restart and go forward."
Why are we selecting startups with a focus on Life Sciences and Medical activities?
Portugal has been investing on life sciences research and the medical cluster is already one of the biggest national economic sectors with numerous companies developing cutting edge treatments. Recently created institutes like the Champalimaud Foundation along with well established institutions like IBMC, as well as the creation of research centers like Biocant devoted to the study of life sciences, motivates and provides useful tools to new entrepreneurs in this area.Science is gaining ground on the Portuguese economic growth and medical startups are already shaking the way doctors connect with patients. Everyday we see so many new potential sources of innovation enchanced by widely available smartphones, that have more CPU power than genome sequencers of only some years ago, and this will allow technology to drive medical care access to more people and at a lesser cost.
Portugal has already proved to have an enormous potential to innovate in the areas of Life Sciences, in fact our first Nobel prize won the Medicine award. Times are now more exciting then ever to do much more and we need to explore ways to take innovations to the market.
Why are we selecting startups with a focus on Sea activities?
From many, the Sea is today not only seen as the mean to perform traditional tasks such as fisheries and shipping, but a potential source of wealth greatly enhanced by our exclusive economic zone and continental shelf. The seas and oceans represent a means of communication and transport essential in the increasingly globalized world, a source of food and pharmaceuticals, energy and geological resources. Apart from the use associated to these activities, the Sea and the coastal areas have an essential role in the welfare and quality of life of societies, and through sporting and leisure and Tourism activities.Portugal is committed to the promotion of innovative ways of sustainable use of resources of the seas, contributing to the economic development of the Sea and maritime industries, investing in science and marine technologies, creating jobs, promoting education and sport related activities.
We are looking for entrepreneurs with an international agenda that have ideas that will shake up the Sea and Life Science industries, developing innovative and sustainable startups, with an international focus. Let's create an exciting space in Lisbon so that these new startups may be born!
BETA-TRENDS: WANT TO KNOW MORE? COME TO BETA-TRENDS
5th September at Pavilhão do ConhecimentoIn the first week of September we will conduct Beta-Trends! This will be free warm up session, open to everyone. There you will meet a panel of experts who will give you valuable insights on business opportunities and the potential underlying of Sea & Life Sciences clusters.
Candidates, sponsors, institutes and people interested can attend Beta-Trends and understand the industry trends with a deeper view. Held in Lisbon at Pavilhão do Conhecimento, we’ll choose a panel of motivated people that promise to inspire the development of this area and that will question issues on the potential to create business value.
This will also be a great opportunity for you to learn more about Beta-Start, participate in networking and maybe even meet some potential business partners! So what are you waiting for?
Grasp this ocean of opportunities and sign up now for Beta-trends day!
Just follow the link: http://www.trendsdaybetastart.eventbrite.com
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